Brands increasingly see tweens as a distinct consumer group. From menstruation products to underwear, advertisers are targeting young girls in an informal tone to gain loyal customers earlier on.
Target launches 'tween' brand in time for back-to-school rush
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Allison Koller's Instagram, Twitter & Facebook on IDCrawl
Allison Koller's Instagram, Twitter & Facebook on IDCrawl
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Ta-da! We're Unveiling Our First Tween-Focused Lifestyle Brand
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