How Grateful Dead Merch Became Big Business & Influenced Other Artists

Description

How Grateful Dead merch became big business, setting licensing and marketing standards and influencing other artists.

The Grateful Dead: The band that could save music

The Grateful Dead: Evaluating the band's 50 year legacy. - The San Diego Union-Tribune

Jimmy Buffett, 'Margaritaville' Singer, Is Dead at 76 - The New York Times

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