How DTC brand Andie Swim used Instagram as a testbed for its first

In June, direct-to-consumer swimwear brand Andie Swim launched its first major advertising campaign, just over two years after its launch. Ahead of rolling out the campaign, which spans outdoor mediums from subway ads to billboards, the brand spent a year testing and learning through social media ads what resonates with customers.

Andie Swim's Founder Talks the Brand's Success and More - Coveteur

Andie - QuickFrame

Andie Swim's Founder Talks the Brand's Success and More - Coveteur

Startup Spotlight: How Andie Swim is rethinking the market for one

DTC swimwear: Summersalt, Ookioh, Parade and other brands navigate

Andie - QuickFrame

DTC Brand

How This Game-Changing LA-Made Swimwear Startup Scored Demi

DTC Brand

DTC swimwear: Summersalt, Ookioh, Parade and other brands navigate

How This Game-Changing LA-Made Swimwear Startup Scored Demi

Behind the Brand: Melanie Travis, Founder of Andie

Andie Swim Case Study - Clearco