Skims' Strategy - 10 Reasons Kim Kardashian's Brand Took Off

Investors have taken notice of Skims injecting $240 million into the brand during a round of funding which valued the brand at $3.2 billion.

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Reality TV to $4 Billion-Dollar Empire: Kim Kardashian's Skims

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Lot of 20 Skims Kim Kardashian Women's Panties Assorted Colors & Sizes New! - Intimates & Sleepwear

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Scarcity Marketing, and how Skims nailed it

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How Kim Kardashian's billion-dollar brand Skims defies the

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Kanye West is parading architect wife Bianca Censori in X-rated

Scarcity Marketing, and how Skims nailed it