SportsPro assesses why the sports and entertainment group made its acquisition and what comes next for WWE and the UFC.
Endeavor acquires WWE, will merge it with UFC in new company - Cageside Seats
Endeavor Confirms WWE-UFC Deal to Create a $21 Billion Sports Company
Endeavor's UFC to merge with WWE in $21bn all-stock deal
The Deals Debrief: NWSL, Feastables and Serie A all sign major contracts in Q4 as Visit Saudi continues sponsorship spree - SportsPro
Ari Emanuel reveals Endeavor nearly bought Formula One before Liberty - SportsPro
Endeavor: WWE-UFC Merger 'Crystallizes' Value of Entertainment Franchises, Combo to Yield up to $100 Million Cost Savings
Past Events – Page 234 – SportsPro
Why WWE's billion dollar broadcast deals and streaming success offer a blueprint for the sports industry - SportsPro
Ari Emanuel reveals Endeavor nearly bought Formula One before Liberty - SportsPro
Ari Emanuel reveals Endeavor nearly bought Formula One before Liberty - SportsPro
WWE to merge with UFC in Endeavor deal
Merger of McMahon's WWE, Endeavor's UFC Is A Done Deal