George at Asda founder is back with plan for boutique brand

The new brand, FG4 by George Davies, is already being sold in the Middle East, but will be launched in the UK on March 12 when the new site begins trading.

Do George at Asda hires hint at plans to 'raise the bar?

George At Asda School Uniform 2022

What we love about ASDA - Your Asda

Netflix, Nike, Asda: Everything that matters this morning

George at ASDA / Perficient

The Interview: George Davies. What George did next

Kids lay down sick rhymes in George at Asda's back to school campaign

George at Asda establishes partnership with Netflix on licensed merch

The Interview: George Davies. What George did next

Asda ups its fashion game

Marketing Strategies of Asda Company in Retail Market

George at Asda launches collaboration with Netflix, News