OMG' – how did Usher get to headline the Super Bowl? Before

The singer, who has been in the biz for three decades and counting, is set to bring his A-game to the biggest gig of the year – but many are asking, how did Usher get to headline the Super Bowl?
First published in 1903, South China Morning Post is Hong Kong’s premier English language newspaper and has the city’s most affluent and influential readership. With a reputation for authoritative, influential and independent reporting on Hong Kong and China. The newspaper is supported with its online publication and its Sunday edition, Sunday Morning Post.
Rumours around the possibility of Taylor Swift performing at this year’s NFL Super Bowl have been sadly, loudly quashed last week, with TMZ confirming that the stage will be all Usher’s. The pressure is mounting on a man that may not have been many people’s first-choice for the highest-profile appearance in pop.

Super Bowl 2024: Why is Usher doing the halftime show? Because he's a big deal. - Vox

Usher to headline Super Bowl 2024 halftime show

Usher is Super Bowl 2024 halftime show headliner: What we know

Usher performs medley of hits at Super Bowl half-time show beside special guests

OMG' – how did Usher get to headline the Super Bowl? Before striking NFL gold and landing a Skims campaign with Kim Kardashian, the Atlanta rapper lived with Diddy and 'babysat' Beyoncé

Usher Super Bowl Halftime Show: How much he got paid for his performance at SB 2024?

Usher recalls Super Bowl halftime near-disaster and shares what made him 'passionate' about returning

images./resizer/CGdULeyPbY8EJ1qZ

Usher Super Bowl LVIII halftime: Alicia Keys, Lil Jon, Ludacris and more join stage

How Britain's King Edward VII inspired Yves Saint Laurent's Le Smoking jacket – Queen Victoria's son 'invented' the tuxedo which the designer turned into high fashion for women

Will.i.am Praises Usher's Super Bowl LVIII Halftime Show: 'There Were a Lot of OMG Moments

The highlights from Usher's Super Bowl Las Vegas halftime show - The Globe and Mail

Usher Pulls Out All the Stops for Epic Super Bowl Halftime Performance