Bjorn Borg's new Performance Underwear collection is not what you think, The Independent

The announcement came as the sportswear brand posted a 7% rise in sales

MTV Staying Alive Foundation and Bjorn Borg Get It On - Underlines

Sports underwear review: Best boxer shorts for active men

fashion focus: bjorn borg underwear f/w 08

COLLECTION 5 THE MALE - A FASHION SPECIAL!

Bjorn Borg Underwear Review: How Good Are Their Boxers? — Pants

Spotlight on Moda

Performance Hipster 3-pack - Multi

Björn Borg STRETCH BRIEF 5 PACK - Briefs - black

Performance Hipster 3-pack - Multi

Björn Borg and MTV launch Weapons of Mass Seduction — Tom O'Donnell

Men's underwear - Buy underpants for men here

Horner when meeting Vettel: You look like Björn Borg : r/formula1