What makes people switch to reusable cups? It's not discounts, it's what others do

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In places where reusable cups are allowed, coffee drinkers, cafe owners and local governments can use insights from behavioural science to discourage use of throwaway cups.

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Sumit LODHIA, Professor of Accounting, Phd, University of South Australia, Adelaide, UniSA, UniSA Business

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What makes people switch to reusable cups? It's not discounts, it's what others do

Henry Lee& Redfern Concept café kitchen + collaborative space in arts and culture precinct Eveleigh Street Redfern.

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What makes people switch to reusable cups? It's not discounts, it's what others do

RECUP: Reusable cups could shake up your morning coffee routine

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