The supermarket's fashion brand drew praise for posting a photo of body empowering model Brunna Teixeira wearing an Entice purple embroidered lingerie set, which retails at £28, on Instagram.
George at Asda praised for 'refreshing' Instagram underwear advert - Bedfordshire Live
Asda flooded with praise as 'real' mum with stretch marks models lingerie - Daily Record
Asda hit with complaints for dressing model in lingerie that 'doesn't fit
Asda praised for using relatable mum with stretchmarks to model lingerie - Mirror Online
M&S flooded with praise for using 'normal' woman with stomach rolls and stretch marks to model underwear - Manchester Evening News
Asda praised for using mum-of-two with stretch marks to model Valentine's Day lingerie - Derbyshire Live
George at Asda praised for showing 'real women' with stretchmarks in lingerie
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George at Asda praised for using 'real woman' to model lingerie - Liverpool Echo
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